What Exactly Does An Exhibit Marketer Do?

Want a well-defined job description? Then be an accountant. Want to enjoy a variety of activities, both within exhibit marketing, other marketing, and outside of marketing? Then aspire to be an exhibit marketer.

That’s one of the insights from the new white paper, The Evolving Role of Exhibit Marketers. For part of this research study, over 170 exhibit marketers answered questions about what their job entails, including what they do themselves, delegate, or outsource. Read below for a summary of how they answered, and see how their jobs compare to your own. More.