When it comes to trade show booths - to rent or not to rent? - that is the question that can perplex many an exhibitor.
The industry rule of thumb is that if you?re going to use the same trade show exhibit three times, you should purchase it instead of renting. But, if you only want a trade show booth for a one or two time trade show appearance, renting is often the best way to go.
For companies that have the choice of renting vs. buying a trade show exhibit, there are many solid and sound reasons to rent a trade show exhibit rather than making a purchase of a trade show display.
According to Candy Adams, a San Diego-based independent exhibit-management consultant, trainer, speaker and writer known as The Booth Mom, there are compelling reasons why companies rent trade show exhibits, such as: continue
This comment has been removed by the author.
ReplyDelete