Social media and all the related tools associated with it will continue to grow dramatically in the coming years. As an exhibitor, you want to uncover all the avenues available to you via show management. Currently show organizers are anaylzing the various offerings to extend the brand of its show and the exhibitors who participate.
This week Freeman introduced a white paper entitled, Social Media Extending & Growing Your Brand. The white paper is written for the show management, however, I believe you as an exhibitor can gain insights into their thought process. It is paramount that you have a true partnership with the show so that all avenues to gain postive exposure can be captured. Also, you might be able to make suggestions for the show to consider ways of using social media to enhance your efforts. More.
No comments:
Post a Comment