There are over one hundred reasons to exhibit in a trade show. Does your company fit into any of these reasons to exhibit?
1. Sell products and/or services.
2. Gather qualified leads for post-show company follow-up.
3. Introduce new products to a new or existing market.
4. Demonstrate new products to a new or existing market.
5. Demonstrate new uses of existing products.
6. Give your customers an opportunity to meet experts.
7. Give a CEO an opportunity to meet your CEO.
8. Meet buyers face-to-face.
9. Open new markets.
10. See buyers not usually accessible to sales personnel.
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