Tuesday, January 24, 2012

Staying connected with your tradeshow booth attendee after the show

Learn how surveyed trade show attendees give an honest assessment of how they view the show experience and how they deal with what they've learned from the show when they return home. This report provided by Bartizan Connects, a provider of Lead Retrieval systems for trade shows, recently surveyed trade show attendees across a range of industries and show profiles. The focus of the survey was to determine how they view the show experience and how they deal with what they’ve learned from the show when they return home.

When the data was analyzed, they were struck by how ineffective post-show interaction was between attendees and exhibitors.

Download the free document from The Tradeshow Network Marketing Group.Link

Wednesday, January 11, 2012

How Trade Show Booth Staffing Is Like Speed Dating

Compared to many international trade shows, U.S. shows have relatively short show hours and fewer show days. This means that most attendees don’t have a lot of time to spend with any one particular trade show booth. They will try to hit as many booths as they can. Oftentimes, there are other events associated with a show that attendees are also visiting. In short, there is a lot of competition for attendee’s attention and you don’t have a lot of time to impress them. Full article at Skyline Exhibits.

Saturday, January 7, 2012

Tradeshow Display Bloopers

Bloopers seem to somehow appear at most trade shows and anyone who knows the slightest bit of technology will realize that not everything goes as planned. Plugs get kicked out, systems crash, banner ads crumble, phrases that seem perfectly safe get misinterpreted. It’s all part of the game. Click here

Thursday, January 5, 2012

Free Lead Retreival App

iLeads is the world’s first lead retrieval app. It enables exhibitors to collect trade show leads using an iPhone® or iPod touch®. It’s a new and better way to collect data and exchange information. iLeads benefits exhibitors, attendees, organizers, registration contractors and even sponsors. With features such as notes, surveys and qualifiers exhibitors can capture, qualify and manage trade show leads anywhere.

Link from ConWorld