3 Tips for Turning Your Tradeshow Contacts into Customers

Have you spent all day at a convention or fair pitching your products and services to a plethora of people with the hopes of hooking in new clients? At the end of the day, your feet and back hurt, you have the mental fortitude of a zombie, but your hopes are high that you’ve made some solid contacts. Yet, over the next several weeks the expected uptick in sales never materializes.

Your investment of time and money were high, but your return of new customers and sales were low. You question whether the convention was a gathering of time wasters and trinket collectors or if there was something in your pitch that put people off. Here are a couple of methods for converting those contacts into customers.

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