Friday, June 26, 2009

20 Dumb Things Exhibitors Do

  1. Show up understaffed.
  2. Neglect to train your staff.
  3. Show up with nothing more than a booth and some people – and no plan.
  4. Forget to update the graphics to reflect new products or services.
  5. Fail to keep the booth as clean as possible.
  6. Ignore visitors.
  7. Stand in your booth with your arms folded (body language says – ‘stay away’).
  8. Wait until the last minute to call your graphic production company with a change of graphic plans.
  9. Wait until the last minute to do anything – exhibit planning and execution usually takes more time than you think.
  10. Being indecisive and letting time slip by and being forced to make quick decisions that may not be the best for the company. More.

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