Members and exhibitors at a major US event have been warned about a company the event organisers say is actively and improperly soliciting exhibitors to participate in its fair guide “free listing”.
The International Association of Exhibitions and Events (IAEE) and The International Center for Exhibitor and Event Marketing (The Center) say the advertising solicitation of attendees at Expo! Expo! – IAEE’s Annual Meeting & Exhibition - is “very cleverly composed and misleading”.
It claims the offer - by Construct Data Publishers a.s. from Slovakia - is not a free listing at all, but is an advertising order that if completed and signed, imposes a three-year-long advertising obligation costing the exhibitor several thousands of dollars.
IAEE is now attempting to secure an order requiring that Construct Data Publishers a.s. cease all Fair Guide advertising solicitations in the United States.
Additionally, IAEE has issued a formal commercial protest of improper activities in the US by the Slovakian company with the Commercial Attaché of the Embassy of Slovakia and will ask that authorities in Bratislava intervene to prevent the firm from engaging in “further commercial deception." Link.
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