Saturday, March 5, 2011

ROI Toolkit

This web-site includes a series of simple tools to assist exhibitors in planning for an exhibition and to measure performance in delivering a return-on-investment (ROI) from exhibiting. Funded by a grant from the PCMA Education Foundation to the Center for Exhibition Industry Research, this web-site was developed by Exhibit Surveys, Inc. in conjunction with the ROI Task Force of the International Association of Exhibitions and Events.

Go to website.

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