Wednesday, January 19, 2011

Tradeshow Apps

If you thought smartphones where just another technology trend likely to taper with time, think again: It’s predicted that 330 million smartphones and 42 million media tablets, like the iPad®, will be sold throughout 2011.

That’s more than one phone per citizen.

So, chances are that every trade show attendee will be hitting the trade show floor equipped with a mobile device capable of connecting to the Internet or downloading applications on the go from here on out. As an exhibitor, this is the perfect time to leverage fun, cost-effective mobile technology to engage trade show go-ers and follow up on leads after the show ends if you’re not already doing so. Read full article.

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